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Member's newsletter |
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| Edition 026 16th August
2001 Mailbox
A round-up of the latest news, gossip and other information from
members. Health warning: Anything in this article should not be relied upon as
gospel.
Got something to share? Send it to mailbox@bscw.co.uk
BSCW INTERNATIONAL CONFERENCE
Don't forget to check the website for the latest details of the conference, and to book by
August 31st 2001 to qualify for an early booking discount.
SCRIPTWRITERS FORUM
From: Penni Gillis
Next Scriptwriters Forum is on 6.9.01 at 7.00 in Amici Mai's backroom in the Light House
courtyard. About 12 people are pitching film scripts - drama and comedy.
MEMBER UPDATE
From: David Hoyle
New Surreal Comedy Novel.
Hi... I will have the pleasure and utter surprise of having my debut surreal comedy
novel pusblished later this month. The title of the book is Grint's Gate.
ABC TALES - INFO & UPDATE
From: Emily Dubberley - emilyd@abctales.com
ABCtales.com update: July 2001
Thought I'd drop you a line as there have been a lot of developments with ABCtales
recently that I thought you might be interested in. Here are just some of the exciting
things happening at ABCtales:
1 ABCtales.com wins major award
2 Traffic update
3 E-mail added to ABCtales
4 SMS services added to ABCtales
5 ABCtales Directory
6 ABCtales Magazine
7 youngABCtales.com set to launch
8 Letters Academy Writing School
9 New ABCtales venture: Dr Checkoff
10 Promotional Partners
1. ABCtales.com wins major award
Last week, ABCtales.com won the prestigious New Stateman Online Communities Award and were
runners-up in the BT Overall Merit Award. This was in part down to our 'ability to create
something online which would be impossible to create offline' and in part because we are a
social business (giving 20% of our profits to The Big Issue and helping people who don't
usually get a chance to tell their story to have a voice)
2. Traffic update
Our traffic is growing massively. ABCtales is now attracting 250,000 page impressions per
month and is growing at a rate of 25% per month. It has attracted tales and poems from as
far afield as Iceland, Latvia and Namibia. We have got over 6,000 stories on the site, and
over 7,000 posts on our discussion forums. Not bad for 7 months! Our audience is 70%
female, primarily ABC1 and obviously interested in reading and writing!
Advertising and sponsorship opportunities on ABCtales.com include banners, buttons, genre
sponsorship (including love, travel, humour and more) and promotions. For more
information, mail emilyd@abctales.com
3. E-mail added to ABCtales
ABCtales users can now get a free e-mail account on the site by visiting http://www.abctales.com/mail. This is available
for .sig file advertising. We are also looking at offering incentives to ABCtales e-mail
users, so if you'd like to run a promotion to a 70% female audience of ABC1 literature
lovers and writers, mail emilyd@abctales.com
4. SMS Services Added to ABCtales.com
ABCtales has joined forces with http://www.secretbear.com
to add SMS services to the site. Users can now submit poems to ABCtales via text message.
These are then added to a special section at http://www.abctales.com/abcplex/viewfeature.cgi?f=112
Users can also request an 'SMS Poem of the Day' This area of the site is available for
sponsorship, so if you want to show what a forward-thinking company you are, get on board
and mail emilyd@abctales.com for details of
sponsorship packages.
5. ABCtales Directory
ABCtales has always added links to relevant sites. We then had so many that it seemed best
to incorporate them into a Yahoo! style directory - so we have. It includes almost 500
great writing sites and reading sites, publishing sites, creative sites for kids and teens
and much more. You can list sites in it for free by visiting http://www.abctales.com/directory. It is also
available separately at http://www.litmate.com. If
you'd like to sponsor it or incorporate it into your site contact emilyd@abctales.com.
6. ABCtales Magazine
ABCtales magazine is still going strong. It reaches 120,000 people per month via The Body
Shop network and Hammicks bookshops across the UK. Sponsorship and advertising packages
are available at a host of prices. We can also produce tailored editions for your company.
For more information, mail emilyd@abctales.com
7. youngABCtales set to launch
As ABCtales.com has been such a success, we're launching a junior wing called
youngABCtales.com, in September. This exciting new site, hosted by best-selling children's
author Terry Deary will offer the same ABCtales service for 6-15 year olds. Obviously when
targeting children, safety is key, so, with this in mind we won't be allowing people to
e-mail the author or having discussion groups on the site. However, other than that, we'll
be offering the same great ABCtales service, with a more child-friendly feel. The
beta-version of the site is available at http://www.youngabctales.com
We are currently looking for sponsors and advertisers for youngABCtales.com. We are also
seeking a promotional partner who can offer children free internet access.
If you would like to get involved with youngABCtales, whether through advertising and
sponsorship or through running promotions, mail emilyd@abctales.com
8. Letters Academy Writing School
Also watch out for the 'Letters Academy' in which we will be offering summer schools,
writing courses and one-to-one mentoring. We hope to feed this in over the next couple of
months. If you would like to sponsor a mentor, provide teaching materials or even sponsor
the entire Letters Academy, mail emilyd@abctales.com
for details.
9. New ABCtales venture: Dr Checkoff
Our next ventures - Dr. Checkoff (two sites, one for the UK and another for the US) will
be up and running soon. These comprise 101 useful lists that help people manage their
lives, from insurance advice to planning a wedding. These lists are offer great content
for sites, so if you'd like to add stickiness to your site, mail emilyd@abctales.com to find out about pricing. The
main Dr Checkoff sites are also available for sponsorship.
10. Promotional Partners
ABCtales are always willing to discuss partnerships with relevant companies. Companies we
have partnerships with include the following:
- The Body Shop - global skin and hair care retailer with more than 1,800
shops in 50 countries world-wide. The Company is committed to environmental protection and
social change and actively campaigns for animal protection, human rights and women's
issues.
- The Big Issue - News and current affairs magazine written by
professional journalists and sold on the streets by homeless people. The Big Issue aims to
enable homeless people to earn an income through self-help, invest profits to benefit
homeless people, provide homeless people with a voice in the media, produce a quality
magazine which interests and informs readers and provide an example of a socially
responsible business
- OneWord Radio - the first national radio station that is
exclusively dedicated to the transmission of plays, books,comedy and reviews. Oneword
broadcasts 18 hours a day, from 6am to midnight on the Digital One Network, and is now
available on alternative platforms, including Sky Digital (channel 877) and the Internet
at http://www.onewordradio.com.
- Secret Bear (The home of the reverse charge SMS Platform)
- Hammicks/thebookplace.co.uk
- Nationwide bookshop chain
We have also worked closely with a number of other key companies and organisations,
including EMR, Bloomsbury Magazine and the National Literacy Trust.
If you would like to discuss partnerships with ABCtales, mail emilyd@abctales.com
This is just a fraction of what's happening at ABCtales and there are new opportunities
springing up all the time. If you'd like to find out more about how your company can
benefit from working with ABCtales, mail or call me on the below number.
Thanks very much for your time.
Kind regards
Emily Dubberley
Business Development Manager, ABCtales
http://www.abctales.com
Everyone has a story: tell yours at ABCtales.com

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